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Articles

National Small Business Day and Mother's Day 2024 (May 10, 2024)
How To Hire Your First Sales Rep: A Salesperson Hiring Guide for Startups (April 24, 2024)
How to Close Deals Faster: 7 Effective Sales Strategies for Any Service Startup (April 17, 2024)
How to Give a Sales Pitch: A Guide for Founders (with Examples) (April 2, 2024)
How to Overcome Anxiety in Selling: A Business Owner's Guide (March 29, 2024)
Ultimate Guide to Mastering a Sales Funnel for Service Businesses (March 28, 2024)
How to Get More Consulting Clients by Avoiding These 5 Types (March 22, 2024)
Best Way for a Small Consulting Company to Increase Sales (March 20, 2024)
Why Is It Beneficial to Attend Networking Events? (March 5, 2024)
The Power of Empathy in Sales: An Entrepreneur’s Guide to Having More Sales Authority (March 4, 2024)
What to Do After Getting Laid Off - Start Your Own Business! (February 28, 2024)
1 Year in My New Business: 6 Lessons for 2024 (December 27, 2023)
Understand Paid, Owned, Shared, and Earned Media, But Don't Do Everything at the Same Time (November 20, 2023)
Many Opportunities: Consulting and Service Angle of Amazon and Facebook Deal (November 20, 2023)
Start Your Consulting and Service Business With Modest Funding (November 20, 2023)
Reciprocity as an Entrepreneur: Start by Giving (November 20, 2023)
Entrepreneurship and the 80-Hour Workweek (November 20, 2023)
4 Kinds of Professional Services (November 20, 2023)
Look for Shortages (November 20, 2023)
HBR IdeaCast: Leading a Workforce Empowered by New AI Tools (November 20, 2023)
Clorox Cyber Attack: Service Differentiation and Real Value (November 20, 2023)
Chaos Commanders for the Win: Certifications and Competitive Advantage (November 20, 2023)
For Potential Service and Consulting Opportunities, Consider BLS Employment Projections (November 16, 2023)
Service Differentiation Through the Remote Working Angle (November 16, 2023)
5 Times It's OK to Sell Cheap: Short-Term Tactics for Long-Term Growth (November 9, 2023)
How Much Money Do I Need to Start? (October 31, 2023)
One Week Off The Grid: Lessons for Entrepreneurship (October 4, 2023)
3 Things You Must Include in Your Business Plan’s Sales & Marketing Section (September 13, 2023)
How to Do Financial Projections for Your Business Plan (August 30, 2023)
How to Write an Organization and Management Section for Your Business Plan (August 20, 2023)
Conducting a Market Analysis for Your Business Plan (August 18, 2023)
Your Business Plan Needs to Address 7 Audiences (August 9, 2023)
From Thinking to Launching Your Business: 7 Essential Steps (August 2, 2023)
Visionary or Detail-Oriented? A Growth Mindset Can Help Both Entrepreneur Types (July 31, 2023)
Why You Need a Business Plan (July 29, 2023)
Should You Quit Your Job to Start a Business? (May 15, 2023)
Excellence in Core Consulting Competency Brings Partnership Opportunities (April 21, 2023)
Martin Luther King: Communicator and Visionary (March 16, 2023)
A Physical Challenge and Time for Reflection in the New Year (March 16, 2023)
"Hotbeds of Divorce": The Correlation Between Startups and Breakups (March 16, 2023)
How Startups Can Respond to Crises and Ongoing Needs (March 16, 2023)
e-CENS Press Release (March 15, 2023)
Work Friends Important Network for Future Business Opportunities (March 15, 2023)
From Graduation to Entrepreneurship (March 15, 2023)
Two Hard Truths About Layoffs (March 15, 2023)
Do You Have What it Takes to Start a Business? (March 15, 2023)
Silicon Valley Bank Collapse: What to Look for and Do (March 15, 2023)
Time for Your One-Month Goal Check-In (March 15, 2023)
Lessons for Startups: Don’t Neglect Important but Not Urgent (March 15, 2023)
Bookkeeping and Accounting Fundamentals for Startup Founders (March 14, 2023)
Welcome From a Fellow Entrepreneur Helping Others (March 3, 2023)
Don't Let Legal Issues Derail Your New Consulting or Professional Services Business (March 3, 2023)
4 Signs of a Good Business Idea (March 3, 2023)
Competing Requires a UVP (March 2, 2023)
Should You Start a Side Hustle or Dive into a Full-Time Business? (February 28, 2023)
3 People Skills Every Startup Entrepreneur Needs (February 28, 2023)

Quick Takes

The Dark Side of Side Hustling (April 29, 2024)
How to Make 4 Million Dollars in 4 Years (April 20, 2024)
How to Find Out What a Prospect Really Wants (March 8, 2024)
How to Manage Client Rejections (March 4, 2024)
3 Proven Ways to DOUBLE Revenue (Without Increasing Marketing) (February 25, 2024)
How to Effectively Sell in Every Situation for Service Businesses (February 9, 2024)
Public Speaking for Sales (January 27, 2024)
Pitching Is Not About Closing Deals (January 17, 2024)
First Sales Hire Almost Kills My New Business (January 8, 2024)
The 3 Biggest Reasons You Haven’t Started Your Business Yet (December 19, 2023)
Should You Hire a Salesperson? Advice for 2024 (December 13, 2023)
Start a Consulting Business After a Layoff (July 31, 2023)
Struggling With Business Goals? Here’s Why (July 31, 2023)
Reflecting on 2022 (During Challenging Times Focus On The Opportunities) (July 31, 2023)
Partner Marketing and Reselling for Consulting Startups (July 31, 2023)
Is Producing Content Worth It Anymore? (July 25, 2023)
Don’t Chase Growth if Dealing with Personal Issues - Founders Stories (July 24, 2023)
Giving Back - Even When You've Just Started Your New Business (July 24, 2023)
Are Your Marketing Efforts a Waste of Time? (July 24, 2023)
From Scared to 100 Donations to Board Member (July 24, 2023)
Don’t Put Your Lead to Sleep! (July 21, 2023)
Laid off? Hard Questions Can Help Your Next Steps (July 21, 2023)
Want More Leads? Try This (July 21, 2023)
CRM: An Essential Tool for Every Consulting Business (July 21, 2023)
Social Media Management for Consulting Startups (July 21, 2023)
Improving the Billing Cycle by Being Resourceful (May 25, 2023)
Hiring an Attorney for Your Consulting Startup (May 25, 2023)
Quality – Service – Price: You Can’t Compete on All Three (April 21, 2023)
What Do AI Chatbots Mean for Your Consulting Business? (March 16, 2023)
What to Expect in 2023 as an Entrepreneur (March 16, 2023)
Paying it Forward as an Entrepreneur (March 16, 2023)
SVB Collapse: A Crisis Management Framework (March 16, 2023)
Working with Family and Friends Requires Clarity and Professionalism (March 15, 2023)
Getting Help From Experts to Grow Your Business (March 15, 2023)
How To Grow a Business in Today's Economy (March 15, 2023)
The Many Hats of An Entrepreneur (March 15, 2023)
Perseverance Pays Off as an Entrepreneur (March 15, 2023)
Dealing With Burnout: Founders Stories (March 15, 2023)
7 Audiences Your Business Plan Needs to Address (March 15, 2023)
How To Set and Achieve Business Goals (March 15, 2023)
Why You Should Never Do Your Own Accounting (March 14, 2023)
Bookkeeper Accountant CPA: Which to Hire for Your Consulting Startup? (March 14, 2023)
6 Things To Consider After Being Laid Off (March 13, 2023)
Avoiding the Entrepreneurial Leap (February 22, 2023)

Shorts

Videos

3 Pricing Models For New Service Businesses (May 2, 2024)
Take a Hit on Pricing When Struggling with Sales (April 24, 2024)
Pricing & UVP for Consulting & Service Businesses (April 18, 2024)
From Yahoo and Philosophy to Landing Meta as a Client (April 5, 2024)
How to Create a Personalized Financial Runway (April 4, 2024)
Blueprint: From Side Hustle to Full-time Business (March 28, 2024)
8 Martial Arts Principles for Business (March 26, 2024)
The Dark Side of Side Hustling (March 20, 2024)
The Art of Communicating Effectively with Advisors (They Can’t Read Minds) (March 13, 2024)
12 Hotspots to Find The RIGHT Business Advisor (March 7, 2024)
How to Get The Right Kind of Business Advisor - 5 Criteria (February 28, 2024)
Smoother Sailing in Business with the Right Advisors (February 21, 2024)
The 2 Deadly Sins (for Entrepreneurs) (February 14, 2024)
Are Service Businesses Better than Product Businesses? Part 2 (February 7, 2024)
Are Service Businesses Better than Product Businesses? (February 1, 2024)
7 Ways to Plan and Increase Your Revenue in 2024 (January 24, 2024)
2024 Planning: Accounting, Legal, HR, Operations, and Funding (January 17, 2024)
Plan or Fail: 2024 Growth Guide for Service Businesses Part 2 (December 20, 2023)
Plan or Fail: 2024 Growth Guide for Service Businesses (December 14, 2023)
When to Hire Your First Employee & 2024 Best Hiring Practices (December 8, 2023)
Work-Life Balance Is Not for Founders (December 2, 2023)
Common Fears of Starting a Business and How to Overcome Them (December 2, 2023)
Gratitude in Entrepreneurship and Work Culture (November 25, 2023)
The Cost of Neglecting Business Principles & Ignoring Advisors (November 20, 2023)
Marketing Funnels That Work - Lead Capture & Content (November 16, 2023)
Marketing Funnels That Work - Target Audience & Channels (November 13, 2023)
Laid off? Start a Services Business (November 13, 2023)
9 Ways Your Early-Stage Consulting and Service Business Can Fail (November 13, 2023)
To Start or Not to Start a Business: 10 Considerations (November 13, 2023)
How to Pitch & Sell Any Service Like a Pro (November 13, 2023)
Should Founders Attend Events? (November 13, 2023)
My New Business is Failing! What Should I Do? (November 10, 2023)
How to Use Demos to Sell Services (October 16, 2023)
How to Give a Killer Sales Pitch (October 16, 2023)
Why Founders Hate Sales (October 16, 2023)
3 Consulting & Professional Service Ideas to Pivot Into (October 16, 2023)
5 Types of Clients to Run Away From (October 16, 2023)
How to Turn a Seasonal Business into a Year-Round Money Generator (September 4, 2023)
Business Ideas in Consulting and Services: August 2023 (September 4, 2023)
You Can't Sell WITHOUT Authority and Empathy (September 4, 2023)
Time Kills All Deals: 4 Tips To Close Faster (September 4, 2023)
The Ultimate Guide to Sales Funnels for Consulting & Service Businesses (August 24, 2023)
Business Ideas in Consulting and Services: July 2023 (July 31, 2023)
From Zero to Building and Selling My Consulting Businesses (July 31, 2023)
Partner Marketing, Part 2: Leverage a Bigger Business’s Marketing Power (July 31, 2023)
Business Image, Part 2: The Most Underused Asset for Building Your Brand (July 27, 2023)
Business Image, Part 1: Why People Don’t Take Your Business Seriously (July 27, 2023)
Content Marketing, Part 1: The Most Underestimated Marketing Strategy for Consulting Startups (July 25, 2023)
Content Marketing, Part 2: All About Providing Value (July 25, 2023)
Don’t Compromise Your Business Image (July 24, 2023)
Q2 2023, Part 2: 10 Business Ideas in Consulting & Professional Services (July 24, 2023)
Q2 2023, Part 1: 10 Business Ideas in Consulting & Professional Services (July 24, 2023)
What It Really Takes to Start a Services Business (July 21, 2023)
Choose ONE or Forget About Starting a Business (July 21, 2023)
Business Ideas in Consulting and Services: June 2023 (July 21, 2023)
Partner Marketing, Part 1: Consulting Growth (July 21, 2023)
Marketing Basics for Consulting Startups (July 19, 2023)
Essential Marketing Tools for Your Consulting Startup (July 18, 2023)
Marketing the Old-Fashioned Way: Consulting Edition (July 18, 2023)
Target Audience, Part 2: Need to Understand a New Client Segment? Talk to Them (July 17, 2023)
Working with Attorneys, Part 2: Partnerships and Protections (May 25, 2023)
Working with Attorneys, Part 1: Finding a Lawyer for Your Startup (May 25, 2023)
Target Audience, Part 1: Demographics and Psychographics (May 25, 2023)
Entrepreneurial Mindset, Part 3: Be Driven To Learn (April 21, 2023)
Entrepreneurial Mindset, Part 2: Get Comfortable with Unknowns (April 20, 2023)
Entrepreneurial Mindset, Part 1: How to Get Stuff Done (April 20, 2023)
Vetting Your Business Idea, Part 1: Side Hustle or Full-time? (March 21, 2023)
Started & Struggling, Part 3: Is it Time To Quit Your Business? (March 16, 2023)
Started & Struggling, Part 2: How To Find Leads For Your New Business (March 16, 2023)
Started and Struggling, Part 1: How To Create Traction For Your Startup (March 16, 2023)
Where to Find a Business Partner (March 15, 2023)
What to Look for in a Business Partner (March 15, 2023)
Advantages & Disadvantages of Partnership in Business (March 15, 2023)
Entrepreneurial Motivation, Part 2: Building Something That Provides Unique Value (March 15, 2023)
Entrepreneurial Motivation, Part 1: The Glamor and the Challenge (March 15, 2023)
Entrepreneurial Mindset, Part 4: How To Have Ownership & Resilience (March 15, 2023)
Personal Considerations Before Starting, Part 3: The Financial Risks of Starting a Business (March 15, 2023)
Personal Considerations Before Starting, Part 2: How To Leverage Your Skills to Start a Business (March 15, 2023)
Personal Considerations Before Starting, Part 1: The Best Time to Start a Business (March 15, 2023)
Business Plan, Part 3: Service Differentiators, Financial Projections, Sales, & Marketing (March 15, 2023)
Business Plan, Part 2: Vision, Structure, Target Audience, and Competitive Advantage (March 15, 2023)
You Need a Business Plan for Your New Consulting Venture (March 15, 2023)
Business Plan, Part 1: You Need a Business Plan to Document Your Strategy (March 15, 2023)
Vetting Your Business Idea, Part 3: Riding the Wave (March 15, 2023)
Vetting Your Business Idea, Part 2: Understanding Ecosystems and Finding What's Not Optimized (March 14, 2023)
Accounting, Part 3: Moving from Data Entry to Analysis & Insights (March 14, 2023)
Accounting, Part 2: When Should a Startup Hire a CFO? (March 14, 2023)
Accounting, Part 1: Essentials (March 3, 2023)

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